design::writings
emDesign designwritings photolog portfolio resume genealogy team in training dr leslie project
thoughts and observations about design, information architecture and design history
« Switched to GreyMatter | Main | What makes a site Community? »

Saturday 05| 5|01
Thinking about the NEW new user

How do you design interactive spaces for people who have never even used a computer before? Thus is the dilemna of designing for the AOL member. As designers with a lot of experience and a lot of net/computer saavy, what skills, techniques and strategies need to be used to remove oneself from the equation and to design for someone with no skills and computer saavy.

I have been thinking about this all week while in Virginia visiting the AOL headquarters. This particular problem hammers home the principles that you/me (the designer) is not a user and that testing and designing with users in a true user centered design process are especially important and necessary for success.

Many of us, on the web, dismiss the AOL user, but they are out there, growing in number and lessening in experience as the age of early adoption has passed, and they are accessing the web. How does this knowledge effect us? How does it change the way we design? Should it?

How many of us look at our work through AOL or MSN where the experience and navigation is presented within the context of another experience and set of navigation principles? It changes your perception and complicates the tasks for the end user. What is the reality and what is the on the edges? It reminds me of a couple of years ago when people were experimenting with framesets but hadn't mastered them yet - so you would have a new site - complete with its context and navigation, appearing within another site with its outer navigation within the browser with its set of tools. Confusing at best - impossible for someone who doesn't understand the construction and technical side.

Just some food for thought on a beautiful saturday morning.

Posted by erin at 06:53 PM | in AOL

EM Design is home to the resume and portfolio of Erin Malone.
site updated every now and then :: copyright 1995-2020 Erin K. Malone
view by category
AIGA
Amazon
AOL
Books
Community
Conference Review
Conferences
Criticism
El Lissitzky
Event
Graphic Design
Herbert Bayer
History
Information Architecture
Information Design
Interaction Design
Magazines
Patterns
People
Sites of Note
Techniques
Theory
Timelines
Typography
User Centered Design
William Golden
Yahoo!

view by month
February 2008
August 2006
June 2006
May 2006
April 2006
March 2006
February 2006
December 2003
October 2003
September 2003
August 2003
July 2003
June 2003
May 2003
April 2003
March 2003
February 2003
January 2003
December 2002
November 2002
October 2002
September 2002
August 2002
July 2002
June 2002
May 2002
April 2002
March 2002
February 2002
January 2002
December 2001
November 2001
October 2001
September 2001
August 2001
July 2001
June 2001
May 2001
April 2001
March 2001
February 2001

articles
DUX—Five Lessons Learned

Coloring Outside the Lines

Modeling the Creative Organization

Coming of Age

Talking With Jesse James Garrett

The Tool Makes the (Wo)man

AIGA Experience Design Summit #5 - Recap

AIGA Experience Design - past, present and future: An interview with Terry Swack and Clement Mok

Summit Beginnings: Saturday

Chicken Run: Summit Closing: Sunday

design history articles
Foreseeing the future: The legacy of Vannevar Bush

Learning from the Powers of Ten